Level Up: Must-Read Business Books to Inspire Strategy, Growth, and Leadership

In a world of fast-moving trends and constant innovation, it’s easy to forget the power of a good book. But for many successful founders, executives, and creative leaders, books still offer one of the most powerful ways to deepen thinking, refine strategy, and sharpen leadership.

Whether you’re scaling a startup, refining your brand, leading a team, or reinventing your career, the right business book can shift your mindset, spark new ideas, and give you tools you’ll use for years. Below are a few standout titles — both classic and current — that are worth adding to your reading list in 2025.

1. The Almanack of Naval Ravikant by Eric Jorgenson

This isn’t your typical business book. It’s a collection of thoughts, tweets, and interviews that distill Naval’s wisdom on building wealth, making decisions, and living a meaningful life. Perfect for entrepreneurs who want clarity and leverage without burnout.

2. Company of One by Paul Jarvis

If you’re building something small, intentional, or sustainable — this book flips the idea of endless growth. It’s a great read for solo consultants, creatives, and service providers looking to scale without sacrificing freedom.

3. Good Strategy / Bad Strategy by Richard Rumelt

This is a go-to for anyone who wants to sharpen their strategic thinking. It breaks down why so many “strategies” fail — and how to create ones that actually work. It’s clear, practical, and backed by real business examples.

4. The 1-Page Marketing Plan by Allan Dib

For business owners who want a straightforward roadmap, this is a no-fluff guide to marketing. It’s tactical, actionable, and ideal for small business owners or those launching new offers.

5. Working Backwards by Colin Bryar & Bill Carr

This insider look at Amazon’s culture and systems shows how the company maintains clarity, customer obsession, and innovation at scale. A great read for product leaders, operations pros, and startup founders.

Bonus Picks for Creative Leaders:

• Make Your Bed by Admiral William H. McRaven – For simplicity, discipline, and high performance.

• Start with Why by Simon Sinek – For teams that need purpose and aligned momentum.

• The Art of Gathering by Priya Parker – Great for those running events, communities, or culture-forward brands.

  
  

Final Thought:You don’t need to read a book a week to level up your thinking. Sometimes, one solid book — read slowly, applied deeply — can shift the course of your business. Choose a title that fits the season you’re in, and let it work on you.